Jeeto Pakistan is a TV show that on airs on TV during the month of Ramadan where thousands of people sit in the audience while Fahad Mustafa hosts the show. The games ordeal works in a manner that the host indulges the audience in activities and gifts the winner with products of brands.
Given the circumstances, due to the coronavirus and according to Government of Pakistan restrictions, it is impossible to gather 10000’s of people under one area, BUT SHOW MUST GO ON!!
According to ARY digital sources, This Ramzan we bring you #JeetoPakistanLeague! 5 teams, 5 celebrity captains & all of you can be a part of the game show sitting at home. There will be no audiences because we believe safety comes first! Can you guess the 5 cities & their celebrity captains?
In order to participate, the 5 captains represent 5 cities. The outline of the game show is such as a cricket match. The captains will be celebrities whose names have not yet been disclosed by the representative channel. However, we are excited about how this will turn out to be.
EXCITED? Don’t wait and apply!!
The Federation of Western India Cine Employees (FWICE) on Sunday warned Indian singers and musicians against working with Pakistani artistes, singers and technicians, foreign media reported.
The Federation of Western India Cine Employees (FWICE) said in a statement, “Artistes were seen collaborating with Pakistani singer, Rahat Fateh Ali Khan. We are pained to inform all members that FWICE has issued a total non-cooperation circular advising all members not to work in any manner whatsoever with all Pakistani artistes, singers and technicians.”
Recently, our very own Ali Sethi set the bar high with his cross-border collaboration between local living legend Farida Khanum on this side of the border, and iconic Indian singer, Rekha Bhardwaj.
It continued, “Some members are blatantly violating the non-cooperation circular by working in various mode and media of entertainment like a recent instance in which our musicians have worked online with singer Rahat Fateh Ali Khan of Pakistan, which is being seen online. We have been informed that more such entertainment products and songs are being planned and made.”
The statement also served as a reminder that FWICE had forbidden Indian actors, musicians and even technicians from the Indian entertainment industry to work in any form with people from Pakistan before too.
“We have to strictly inform all the members of our affiliates to kindly note that the Non- Cooperation Circular is valid and subsisting and anyone found cooperating or working in any manner with any Pakistani artistes, singers and technicians, in any mode or media of entertainment, will be subject to strict disciplinary action initiated by FWICE. Everyone, please note,” the statement added.
Where artists were attempting to diminish borders with love for art, extremists are doing their best to keep the two neighbouring countries apart – even though the peaceful attempt was made during a global pandemic.
One of Pakistan’s leading star and humanitarian Ali Zafar pens down a thought-provoking poem ‘Sukoon’.
Sharing his thoughts in Sukoon Ali Zafar said: “In these times when everything is on a pause, creativity in all forms continues to flow. We just have to find our own flow. I have always enjoyed solitude of sorts and have been writing various poems and pros in that state but this time around it’s been different. One has to be in peace with oneself to be able to share its meaning. Times as such also give us the opportunity to discover things that we tend to ignore normally.”
He further adds, “If one can find serenity in solitude, peace in chaos, music in the noise, then one can truly understand that everything is binary and in sync and meant to be as it is. Every adversity brings an opportunity for change and introspection which is needed not just on an individual but human level. We must bring about the change in ourselves to see the change we want in the world. This poem speaks about this very evolution. If you want to see peace outside. You must be at peace within.”
Indeed, in these unprecedented times, where a lot has come to a pause, Ali Zafar manages to connect with his roots of poetry and encourages all to do as well.
SOC Films has released the seventh and final short-film from HOME1947 titled Dark Secrets. Indeed, HOME1947 Series is a deeply personal exploration of the lives and stories of the millions that were displaced in 1947 during the creation of two new independent states, India and Pakistan.
The final film of HOME1947 series, Dark Secrets chronicles the childhood memories from an idyllic world, of chasing peacocks and eating grapefruit, which came to a crashing end in the ensuing riots that took place during the Partition of the subcontinent in 1947.
Dark Secrets can be viewed at:
HOME1947, a series of 7 short films conceptualized and produced by SOC Films, recreated the long-lost sights and sounds of what millions once called home and explores this world not through the words of historians and politicians, but through the eyes of those who lived through it.
HOME1947 Series was first premiered as part of the HOME1947 Exhibition at the Manchester International Festival in the UK followed by exhibitions in Mumbai [India], Lahore and Karachi. HOME1947 has been co-commissioned by the British Council in Pakistan in collaboration with the Manchester International Festival and Super Slow Way.
Given the weak healthcare system of the country, authorities are unable to test every individual for the contagion and the handful of testing facilities are already overwhelmed with the National Disaster Management Authority (NDMA) making all-out efforts to ramp up the country’s testing capacity.
However, during this crisis an online quiz can provide the much-needed assistance to the people doubtful of being infected with the highly-contagious disease.
The online quiz powered by Fourthman Concepts asks you a few simple questions about your current health and let you know with the result the level of risk you have of contracting the virus.
Your result, depending upon the answers, could be low, medium, high or severe.
The questions include:
Do you have cough?
Do you have a cold?
Are you having Diarrhea?
Are you having sorethroat?
Are you having body aches?
Are you having a headache?
Do you have fever (Temperature 37.8 °C and above)?
Are you having difficulty breathing?
Are you experiencing fatigue?
Have you traveled recently during the past 14 days?
Do you have a travel history to a COVID-19 INFECTED AREA?
Do you have direct contact with or are you taking care of a positive COVID-19 PATIENT?
With over 700,000 cases worldwide, the deadly disease has taken more than 33,000 lives across the globe. Meanwhile in Pakistan, the tally has reached 1500 cases, with 15 deaths.
ATTEMPT YOUR FREE TEST HERE BY CLICKING ON BELOW TAB:
Special Thanks to China company who made this test.
The stunning actress & host Rabab Hashim has just been signed on as the new face of Moneygram, the leading global money transfer company, for Pakistan.
The launch of Rabab Hashim’s collaboration with the global financial brand includes A series of television commercials targeting the expatriate Pakistani populace around the world – namely North America, Middle East, Europe & Australia.
“I am so proud to be MoneyGram Ambassador for Pakistan.” stated Rabab Hashim on this new collaboration. “The company provides a very important service to my fellow Pakistani’s around the world and I feel good about this association,” she further said.
In addition, being featured in their marketing communications, Rabab will also be attending a host of exclusive meet & greets around the globe, representing the brand & Pakistan, first of which will be in Melbourne, Australia at the Women’s T20 Finals on March 8th, 2020.
About Rabab Hashim:
Successfully stepping on the ladder of success, Rabab Hashim started in the industry as a child reporter for Geo when she was only ten years old. She made her acting debut with Na Kaho Tum Mere Nahi and has starred in various versatile roles in dramas including Piya Mann Bhaye, Marzi, Mannat, Kam Zarf, and Meray Mohsin among others.
During his recent visit to Pakistan, Jaafar Jackson, rising singer and entertainer, visited a TCF school in Korangi, where he was briefed about TCF’s work and mission to educate the less privileged children of Pakistan. Jaafar took this opportunity to interact with the students and school staff and highly appreciated TCF’s efforts in enabling education for children living in extreme poverty. He was highly impressed by TCF’s scale of operations and success in breaking down barriers to education.
About TCF :The Citizens Foundation (TCF) is a strong advocate of the belief that a truly informed and educated society forms the foundation of a progressive state and instills in its citizens the ability to adapt and evolve with changing times. It is a non-profit organization set up in 1995 by a group of citizens who wanted to bring about positive social change through education. 23 years later, TCF is now one of Pakistan’s leading organizations in the field of education for the less privileged. The TCF model focuses on providing quality education through purpose-built schools located in the heart of Pakistan’s urban slums and rural communities. The organization ensures that girls represent nearly 50% of overall student enrolment. To magnify its impact, improve enrolment and quality of education, TCF is also adopting Government schools across Pakistan. www.tcf.org.pk
Cadbury Dairy Milk has initiated a movement with its latest campaign
of “Kuch Acha Hojaye, Kuch Meetha Hojaye” through which it will be distributing milk to under-weight children in Pakistan on purchase of a limited-edition chocolate bar. With a rich legacy of spreading joy and creating moments of happiness, Cadbury Dairy Milk through its
new campaign has taken a bold step in changing its lens to do something good.
Pakistan is a country ridden with a multitude of social issues and the issue of children being under-weight is one of them. To make an impact, Cadbury Dairy Milk has rolled out 400,000 limited-edition bars in the market. On purchase of each of these chocolate bars, it will be distributing a glass of milk (approx. 250 ml per glass) through a charitable organization
Charity Right Pakistan to under-weight children in Pakistan. This milk will reach approximate 2,222 children fulfilling the nutritional requirements that come from milk for duration of 3 months.
“As a developing country, we are faced with a serious challenge of children being under-weight. Around 40 % of children under the age of 5 in Pakistan are stunted, while almost 1 in 3 children under the age of five are underweight. These numbers speak for themselves and are putting the health of our future generations at risk,” said Javeria Siddiqui, CategoryBrand Manager, Mondeléz Pakistan Limited. “This is a national issue that needs to be addressed. Therefore, Cadbury Dairy Milk has decided to initiate a movement to bring attention to this distressful concern and is hopeful that all its consumers and the philanthropic masses will participate to move the needle on this.”
Sarwat Gillani, a well-known celebrity and the movement’s chief ambassador said: “Malnutrition data in Pakistan represents a dismal situation for us. Children are the future assets for any nation and crucial for its uplift. We need to invest in them through means that
would ensure that they are physically and intellectually sound. This is the reason why we need to unite, and invest time and effort collectively to ensure that we do not lag behind in giving the best to our children. Through this movement, I am hopeful that people will be urged to play a role for the greater good of the nation.”
The idea behind Cadbury Dairy Milk’s campaign is “to do something good” and therefore the brand is putting the spotlight on the issue of under-weight children in Pakistan which is seldom highlighted. It is an effort to galvanize its consumers and the masses to spread awareness and take action as every drop in the ocean counts.
Actress and producer Hareem Farooq has been announced as the host, along with an exciting solo performance, for the first Pakistan International Screen Awards (PISA) scheduled to be held in Dubai on Feb 7th, 2020.
After becoming the first female celebrity to host Pakistan Super League (PSL) in 2018, and having hosted the Hum Awards for two consecutive years, the talented star is not a new name in the hosting game, however this is the first time Hareem Farooq will be doing a solo performance on stage at an awards function.
“I am really excited to be a part of this great platform, and I am sure it is going to be an amazing night for the Pakistani entertainment industry.,” stated Hareem Farooq, who is also nominated in the best actress category for her role in the 2019 flick “Heer Maan Ja”. “I am also honoured by the recognition PISA has given to our film Heer Maan Ja, which is also nominated in 5 award categories.” she further added.
The PISA awards are set to take place at the Coca Cola arena in Dubai on 7th February 2020.
About Hareem Farooq:
Hareem Farooq is a leading Pakistani actress and model who began her career in 2012 with the theatre play “Pawnay 14 August” and “Aangan Terha”. She made her big-screen debut with a leading role in the 2013 thriller film “Siyaah” and has been garnering praises ever since. After a successful acting career, the star went on to co-produce “Janaan” in 2016 followed by the 2018 blockbuster “Parchi”, and the recently released “Heer Maan Ja”. She has also starred in famous dramas including “Diyar-e-Dil”, “Main Khayal Hoon Kisi Aur Ka”, “Mere Humdum Mere Dost” and more.
For more information visit:
Lipton, one of the world’s leading tea brands owned by Unilever, recently unveiled their new TVC. The brand is moving to a platform of enabling connection moments with our loved ones. The insight behind the campaign is something everyone in today’s world can relate to. In the busyness of life, we tend to get so involved in the things we have to do, we don’t prioritize taking out time to make a connection with the ones who matter the most.
The message was brought to life through Lipton’s new TVC, which shows a father unconsciously slipping into work mode, ignoring playtime with his daughter. A sip of Lipton brings him back into the moment, and he actively prioritizes his daughter over his other tasks. The message is simple: “Jaagein un keliye jo waqai ahem hain” (Be awake to those who really matter).
The new TVC campaign has been launched nationwide and has stirred up a lot of conversation about the importance taking out time for human connection in today’s fast paced life.
You can view the complete TVC on the below link: